AI SEO services, so ChatGPT knows your Newcastle business exists
Ask ChatGPT for a plumber near you and see whose name comes up. We start with the groundwork Google already checks: your website, your Google profile and your reviews.
Mid-job right now? Pick a time that suits you.
We reply within one business day, by call, text or email.
By John Byrne, Founder.AI SEO services, without the hype
AI's made a lot of our work faster. It's also raised the bar.
So we do more for every client than we used to, and none of it is a secret trick. Google says optimising for its AI search is still SEO and that a Business Profile helps a business show up in its AI answers. Good news if you've been ignoring the AI hype: the work that counts is the work that always counted.
Showing up in AI answers: how AI search optimisation works
Google says there's nothing extra a site has to do to appear in its AI Overviews or AI Mode, beyond being in Google's index and eligible to show in normal results. A Business Profile kept up to date is on its list too.
ChatGPT has its own door. OpenAI says its search can only show sites that let its search crawler in (the program that reads websites for it). OpenAI also says hosting and firewall settings, the security in front of your site, can stop it. It's the kind of setting nobody looks at until it matters.
So here's what we do:
The groundwork. A website that says clearly what you do and where, a complete Google profile, reviews coming in and listings that match.
Schema markup. Code behind the page that labels your business, services and service areas the standard way. Google says its AI features need no special markup, so this is the ordinary kind.
A check of what AI says now. We ask ChatGPT, Gemini and Google's AI about your trade in your area, then show you where you turn up and where you don't.
Tracking, month by month. Whether AI tools mention you, in your monthly report.
It all runs as part of our monthly plan for getting found on Google, alongside your Google Business Profile. We won't promise you'll be in every AI answer. The answers change with every question, so there's no spot to guarantee.
AI receptionist and website chat, for when you're up a ladder
The phone rings while you're on the roof. Through a specialist we trust, an AI receptionist answers the call and takes the caller's details. The job is then booked into your calendar and you get a text or a summary. A chat box on your website does the same for people who'd rather type.
Worth knowing: Australia's privacy regulator says an AI chat should be clearly labelled as AI, and privacy rules apply to what callers tell it.
AI and workflow automation for the admin nobody wants
If a task in your business gets done the same way every time, it might not need a person doing it. We talk you through what you need and introduce you to a specialist we trust who can set up these automations and support them.
Leave your details and pick a time for a 15-minute call.
It's free, and if we can't help you, we'll point you in the direction of someone who can.
Or call us on 0493 550 342.
Who does what, straight up
| Us | The specialist we trust | |
|---|---|---|
| Showing up in AI answers | All of it, on the monthly plan | Nothing |
| AI receptionist and website chat | We talk through what you need and introduce you | Quotes it, sets it up and supports it |
| AI and workflow automation | We talk through what you need and introduce you | Quotes it, sets it up and supports it |
An AI SEO agency for busy owners across Newcastle
It suits trade businesses that already get work from Google and want to turn up in AI answers too. It also suits owner-operators who keep missing calls on the tools. If you're mostly curious about what AI could do for you, the free 15-minute call is a good place to find out. AI search is one part of our digital marketing, alongside Google Ads, social media and email newsletters.
Fair questions
AI SEO questions from the smoko room
Do I need to worry about AI answers yet?
Keep an eye on it, but don't panic. Google shows an AI answer for some searches and not for others, and the same groundwork helps you in both.
Is SEO dead now with AI?
No. Google calls optimising for its AI search "still SEO". To appear in its AI answers, a page only has to be in Google's index and eligible to show in normal results.
What's new about SEO for AI?
Mostly where the answer shows up. People now get a written answer at the top of Google or ask ChatGPT instead of only scrolling a list of links. The work underneath is much the same, plus checking and tracking what those AI tools say about you.
Will ChatGPT recommend my business?
We can't promise that. What we can do is make your business easy for it to find and understand, check what it says about you now, and track it from month to month.
Do I need an llms.txt file?
No, not for Google. Google says it ignores llms.txt files and that special markup isn't required for its AI answers either.
Can you use AI for SEO?
Yes, and we do, carefully. Rubbish in, rubbish out: the facts about your business come from you, and you check them before anything goes live.
Can't I just do it myself with AI?
You can, and that's perfectly fine. AI tools can help you write and build a lot more than they could a couple of years ago. What takes the time is the groundwork around it: the Google profile, the reviews and keeping it all consistent.
Based in Newcastle, working across Lake Macquarie and the Central Coast
We work with owners across Newcastle, Lake Macquarie, Maitland, Port Stephens, Cessnock and the Central Coast. Our service areas page shows whether that includes you.
Still wondering
Not sure what you need? Give us a call.
Ring or text us. We'll say what's worth doing, what we handle and where a specialist we trust takes over. The 15-minute call is free.
Leave your details and pick a time for a 15-minute call.
We reply within one business day, by call, text or email.
If we can't help you, we'll point you in the direction of someone who can.
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