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Google Ads in Newcastle for trades with bigger jobs

Every click costs you money, so it should come from someone who might hire you. We set up and run Google Ads for Newcastle trades, and we build the pages they land on.

Can't talk now? Pick a time that suits you.

We reply within one business day, by call, text or email.

By John Byrne, Founder.

See that comet? That's a job. Someone near you just searched for it.

Read our Google reviews

Your Google Ads account is in your name.

Your ad spend goes straight to Google.

A report every month: what was spent, what came in and what we changed.

Google Ads for the jobs worth chasing

Big jobs don't need many calls.

When one job is worth a lot to you, a handful of extra calls can cover what the ads cost. That's how we look at Google Ads: as a sum you can check, not a punt.

The sum only works when the ads reach the right people. So yours are aimed at the work you want, in the areas you cover, and the clicks land on a page built for that job. It all sits with the rest of our digital marketing, next to social media and email newsletters.

The comet won't wait. If it reaches Earth first, someone else has the job.

Google Ads management: what you're paying us for

The ad spend goes to Google. Our fee pays for the work, and here's the work.

Wrong searches waste your budget. Every month, we tune them out.

Every month

Every month we read the search terms report: what people actually typed before they clicked. Someone searching "electrician jobs" wanted a job, not an electrician, so searches like that get blocked before they cost you anything else.

Then we tune the bids (what you're willing to pay for a click), the budget and the wording of the ads from what the month's numbers say. You get a report that says what was spent, what came in and what we changed.

Set up to count the calls

We build the ads in your account and set up tracking so phone calls and form enquiries from the ads get counted. That's how you see what each lead cost.

Landing pages for ads

Where your ad shows and what you pay for the click aren't only down to the bid. Google weighs up the quality of the ad and the page it sends people to, and a more relevant ad can win a higher spot for less.

So an ad for ducted air con lands on a page about ducted air con, for the suburbs you cover, with your number at the top. Someone who clicked an ad for one job wants to read about that job, not hunt for it. Our own development team builds the pages, and we brief and check every one. They sit on our hosting, so there's nothing extra for you to look after. The pages are yours, and if you ever leave, they can stay on our hosting or move to yours.

If the rest of the website needs the same treatment, that's websites for tradies.

Goals first, then the budget

Four switches, then you're in the chase.

  1. A free 15-minute call. The work you want more of and where you want it.
  2. Realistic goals. We'll be clear about what the ads can do and how long it takes.
  3. The price, in writing. Before anything starts. Your ad spend is separate and goes to Google.
  4. Switched on. The ads go live in your account, with calls and forms tracked.

Leave your details and pick a time for a 15-minute call.

What would you like to do first?

Next, you pick a time for a 15-minute video call.

Our privacy policy explains how we handle your details.

It's free, and if we can't help you, we'll point you in the direction of someone who can.

Or call us on 0493 550 342.

Your map first? Ask for a free scan of where you show up on Google Maps.

For businesses in Newcastle, Lake Macquarie, Maitland, Port Stephens, Cessnock and the Central Coast.

Is a Google Ads agency in Newcastle worth it for you?

Google Ads makes the most sense when one job is worth a lot, like solar, air conditioning, pest control or electrical work. It suits owners who'd rather measure their marketing than hope it's working.

If most of your jobs are small, the sum gets tighter, and getting found on Google without paying per click may be the better place to start.

Some rocks aren't worth the fuel.

Why Google Ads run monthly

Ask first

Google Ads questions before you spend a cent

How much does Google Ads cost?

Two parts: the ad spend and our management fee. The ad spend is paid straight to Google on your card, separate from our fee. Google lets a campaign spend up to twice its average daily budget on a busy day, but over a month it won't charge more than 30.4 times that daily figure. On an Australian account, Google adds 10% GST to what it charges. Our fee depends on the work, and it's quoted before anything starts.

Why does Google charge me more than once a month?

It's the payment threshold. On an account billed after the clicks (Google calls it postpay), Google charges each time your costs reach a set amount and again on the first of the month. A busy month can bring more than one charge, and that doesn't mean you've paid twice for the same clicks.

Should I use SEO or Google Ads?

Both can work, and they do different jobs. Ads run only while you pay for them: they're rented. Getting found on Google without ads is slower to build, and the result sits on your own website and Google profile. You don't have to pick one: ads can carry the phone while our monthly plan for getting found on Google builds.

Who owns the Google Ads account?

You do. It's set up in your name and we're linked to it to manage it. Under Google's rules, the account's owner can remove that link at any time, so the account and everything in it stay yours.

Why am I getting clicks but no calls?

Check two things first: what people searched before they clicked and the page they landed on. If either one is off, you pay for the click and nobody rings. Both are part of what we look after.

Can you take over ads I'm already running?

Yes. We're added as a manager on your existing account, so nothing gets rebuilt from scratch and the account stays yours.

Google Ads aimed at Newcastle

Every advertiser picks where their ads can show. Yours are aimed at the suburbs you'd happily drive to.

We work with businesses across Newcastle, Lake Macquarie, Maitland, Port Stephens, Cessnock and the Central Coast. Check whether we cover you on our service areas page.

Too late.

That job went to whoever got there first.

Here comes the next one.

Do the sum

What's one more job worth to you?

Take your last big job and put a number on it. That's what one more is worth, and it's the number your ads get measured against. Bring it to a free 15-minute call and we'll talk it through.

Prefer a video call? Pick a time.

We reply within one business day, by call, text or email.

If we can't help you, we'll point you in the direction of someone who can.

Curious how you show up without paying for it? Get a free scan of where you show up on Google Maps.

For businesses in Newcastle, Lake Macquarie, Maitland, Port Stephens, Cessnock and the Central Coast.

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